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Red Bull – League of Its Own

THE BEST IN THE WORLD DO BATTLE

Could the top European League of Legends teams beat T1, the phenomenal world champs from Korea? We set the spectacular stage for this goose-bump-inducing Red Bull esports event. Venue: Velodrome, Berlin. Audience: 7,000 in person; 2.5 million on Twitch and You Tube. Nine matches, 35 players. Elite star players with a massive worldwide following. A brilliant blaze of sound, light and showmanship.

7,000 TICKETS SOLD IN TWO HOURS
CO-STREAMED LIVE ACROSS 39 TWITCH & YOUTUBE CHANNELS
WATCHED LIVE BY 2.5 MILLION FANS
500K PEAK VIEWERSHIP

“The moment you stop worrying how you can sell cans and be most fit for the brand, but instead focus on what you know people WILL LOVE TO SEE, because you would love to see it, success follows if you have the right people working side by side.”

Christian Hesse, Global Head of Gaming Events at Red Bull