The Macallan

DETAILING THE ART OF WHISKY

The finest whisky demands the finest filmmaking. We created a pair of short films telling the amazing stories of The Macallan’s Edition 2 and Lalique Peerless Spirit whiskies. The craft, quality and impeccable precision of these high-end collaborations shines through, speaking to people who love a dram and appreciate the finer things in life.

A gloved hand handles a green textured leather box with a circular cutout and a strap fastened by a gold button; some gold embossed letters are partially visible on the surface, resembling The Macallan case study packaging.
Our high-end filmic content and detailed narrative showcased the exceptional products.
A hand gently holds a small, faceted, translucent sphere that glows with warm orange light, reminiscent of The Macallan case study, with an abstract golden background enhancing the luminous effect.
The full-length films were edited into short form content, stings and stills.
Close-up of a bottle of The Macallan 65 Years Old Highland Single Malt Scotch Whisky in a decorative Lalique decanter, golden amber liquid visible inside—an iconic highlight in any The Macallan case study.
Content was seeded out across social channels and was housed on The Macallan website.
A right-pointing triangle-shaped play button with a white center, red left edge, and dark blue outline.
A right-pointing triangle-shaped play button with a white center, red left edge, and dark blue outline.

The Numbers:

The Reactions

Stylized orange and navy blue quotation mark symbol on a transparent background.

SEVEN SHOOTS

EIGHTEEN EDITS

“We Are Collider travelled the length and breadth of Scotland, and even to Spain, to document every stage of The Macallan process.”

A pair of large, stylized quotation marks in red, white, and blue colors, positioned closely together on a transparent background.

The Reactions

Stylized orange and navy blue quotation mark symbol on a transparent background.

Related work:

Want to see more ?

Sooo MARVEL-ous

A curved arrow with a cyan and magenta outline points downward and to the right on a transparent background.
A large crowd watches a stage show with colorful lights and performers. A giant screen displays WELCOME TO LONDINIUM {MMXXVI} above the stage as the Red Bull LOIO event energizes the grand indoor venue, with the audience capturing every moment.
Wololo Londinium
A person wearing a disco ball helmet and a reflective, mosaic-patterned outfit stands with arms raised on a brightly lit balcony at Red Bull LOIO. Nearby, another person in a sparkly dress is surrounded by shiny decorations.
John Lewis: Christmas Takeover
A large esports arena filled with spectators features a central, hanging screen displaying a Red Bull LOIO video game competition. Colorful lights and stage setups create an energetic atmosphere, with players seated below the main screen.
League of Its Own
A white circle with a black X in the center, set against a colorful, glowing gradient background with shades of pink, purple, and blue.
A dark circle with a white X in the center, surrounded by a colorful glowing ring that transitions from pink on the left to blue on the right.

Our Work

Our Approach

Arq Innovation Lab

Our Thinking

Our Team

People & Planet

Contact Us

You’ll find us here
Unit 4, 156 Bermondsey Street, London SE1 3TQ

hello@wearecollider.com

+44 (0)800 099 6077