The Macallan

DETAILING THE ART OF WHISKY

The finest whisky demands the finest filmmaking. We created a pair of short films telling the amazing stories of The Macallan’s Edition 2 and Lalique Peerless Spirit whiskies. The craft, quality and impeccable precision of these high-end collaborations shines through, speaking to people who love a dram and appreciate the finer things in life.

A gloved hand handles a green textured leather box with a circular cutout and a strap fastened by a gold button; some gold embossed letters are partially visible on the surface, resembling The Macallan case study packaging.
Our high-end filmic content and detailed narrative showcased the exceptional products.
A hand gently holds a small, faceted, translucent sphere that glows with warm orange light, reminiscent of The Macallan case study, with an abstract golden background enhancing the luminous effect.
The full-length films were edited into short form content, stings and stills.
Close-up of a bottle of The Macallan 65 Years Old Highland Single Malt Scotch Whisky in a decorative Lalique decanter, golden amber liquid visible inside—an iconic highlight in any The Macallan case study.
Content was seeded out across social channels and was housed on The Macallan website.
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A right-pointing triangle-shaped play button with a white center, red left edge, and dark blue outline.

The Numbers:

The Reactions

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SEVEN SHOOTS

EIGHTEEN EDITS

“We Are Collider travelled the length and breadth of Scotland, and even to Spain, to document every stage of The Macallan process.”

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The Reactions

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Related work:

Want to see more ?

Sooo MARVEL-ous

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A model in a brown dress walks down a runway at a fashion show, with an audience on both sides—an atmosphere reminiscent of the Landsec case study, where bright lights illuminate the stage and a large screen dominates the background.
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+44 (0)800 099 6077