Our Thinking

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Latest Read

Earn Trust, Not Attention: Why Trust Is The New Currency In Brand Experiences

Welcome to the fourth instalment of our five-part blog series exploring The Experience Index, a new piece of research developed in collaboration with behavioural scientist Patrick Fagan. Based on our proprietary MARVELS™ framework and a national survey of UK adults who attended brand experiences in the past two years, this revealing study outlines five forces […]

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5 min read

White papers

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MARVELS

Our original research has helped us identify seven behavioural science levers that take campaigns to the next level.

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A graphic with the title Experience 3.0 and the subtitle What behavioural science says about how to augment your customers’ reality, featuring marketing insights on a purple and pink abstract background, with Arq at the top.

Setting the STAGE

Decoding the next experiential frontier –the five behavioural science-based levers for effective immersive activations.

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December, 2025
Text on a purple and blue gradient background reads: Blended Realities. The next generation doesn’t separate digital and physical. They expect both. WE ARE COLLIDER.
Blended Realities: Why Digital And Physical Must Converge In Brand Experiences

Hello and welcome back to our latest blog series, in

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5 min read

November, 2025
White text on a blue and purple gradient background reads, Culture Over Campaigns. People don’t want brands, they want belonging. The WE ARE COLLIDER logo is at the bottom. Large faded #2 is in the background.
Culture Over Campaigns: Designing Brand Experiences That Build Belonging

A few weeks back, we published our first instalment in

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5 min read

October, 2025
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​​Come For The Fun, Stay For The Meaning: How Duality Is Redefining The Modern Brand Experience

Hello and welcome to the new blog series from We

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5 min read

October, 2025
A person wearing casual clothes and a hat walks through ancient stone ruins with tall columns under a bright blue sky, surrounded by broken pillars—a scene reminiscent of immersive marketing bringing history to life.
How Extraordinary Experiences Leave An Indelible And Lasting Mark

Welcome to the fifth and final instalment of our deep-dive

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6 min read

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Download our MARVELS® White Paper

Download our Arq STAGE White Paper

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Our Work

Our Approach

Arq Innovation Lab

Our Thinking

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People & Planet

Contact Us

You’ll find us here
Unit 4, 156 Bermondsey Street, London SE1 3TQ

hello@wearecollider.com

+44 (0)800 099 6077