MARVELS Map

Campaign Objectives

Brand / Product Type

Audience

Type of Activation (if known)

Results summary

Campaign Objectives

Brand / Product Type

Audience

Type of Activation (if known)

A blank spider chart with seven axes—Sociality, Magic, Patriotism, Prowess, Wealth, Confidence, and Sanity—ideal for visualizing traits in an immersive marketing approach, each axis ranging from the center (low) to the outer edge (high).

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