Red Bull Home Ground

HITTING THE E-SPORTS SWEET SPOT

The third instalment of Red Bull’s fiercely competitive VALORANT e-sports champions tour. Live and direct from Victoria Warehouse, Manchester. The world’s best gamers battling in front of a sell-out audience and hundreds of thousands online. We made sure it all went spectacularly. Acing the design and build, logistics and live direction.

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A right-pointing triangle-shaped play button with a white center, red left edge, and dark blue outline.

The Numbers:

The Reactions

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100,000+ CONSECUTIVE VIEWS

45,000 TWITCH FOLLOWERS GAINED

26 HOURS OF LIVE BROADCAST OVER 3 DAYS

“Unforgettable for everyone involved… setting a new record for us in terms of Valorant viewership.”

Christian Hesse, Global Head of Gaming Events

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The Reactions

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Related work:

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