Our Thinking

White papers

A digital presentation slide titled Methodology is displayed at an angle. The slide features text, a large question mark, and a photo of a man speaking with a triangular play button overlayed, highlighting marketing insights.

MARVELS

Our original research has helped us identify seven behavioural science levers that take campaigns to the next level.

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Setting the STAGE

Decoding the next experiential frontier –the five behavioural science-based levers for effective immersive activations.

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Promotional graphic for the EEX 2026 European Experience Index, titled The Experience Ultimatum: Building Relationship Capital Now, featuring a hand reaching through a shattered smartphone screen to illustrate the future of experiential marketing.

Latest Read

Beyond ROI: What the EEX 2026 Reveals About the Future of Experiential Marketing

The European Experience Index® is back. Bigger, bolder and every bit as insightful as before, the 2026 report is here to challenge assumptions, uncover fresh perspectives and help shape the future of experience. Produced and published by 27Names, the EEX has offered a fascinating snapshot of client thinking in the experience sector for several years. […]

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5 min read

June, 2026
Text reads: Cultural Hijack Equation: (High Friction + Radical Salience) × Audience Agency / Adequacy. Includes examples: scarcity, challenge, participation, appropriateness. Creative design elements overlay a dim, textured concrete wall and floor in the background.
Welcome To Heist Club: How Our Latest Event Taught Brands To Engineer Their Own ‘Cultural Hijack’ Moment

If you happened to pass London’s historic Groucho Club on

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8 min read

June, 2026
Young person with short, tousled hair stands against a plain white background, wearing a white t-shirt that subtly hints at creative design flair, arms crossed and a neutral facial expression.
Three Months, Four Departments: What I Learned Inside Collider

By Angus Todd I came into Collider in March on

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7 min read

May, 2026
A man with a beard and short hair stands outside by a brick wall, wearing an orange gradient T-shirt featuring a creative design with the text PARADISE CHASER printed on it.
Calm, Colour, and Cultural Sponginess: Bringing Ideas to Life with Fernando Casado, Senior Designer at We Are Collider

Scroll down to the bottom of Fernando Casado’s email signature,

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7 min read

April, 2026
A large glacier with blue ice is in the background. Overlaid text reads: The Sustainability Funding Gap #4 Our take on the European Experience Index (EEX) and brand experience strategy. Logos for WE ARE COLLIDER and 27 NAMES are at the bottom.
Everybody Backs It, Nobody Budgets For It: Bridging The Sustainability Funding Gap

The European Experience Index (EEX) is one of those rare

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5 min read

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Our Work

Our Approach

Our Innovation

Our Tools

Our Thinking

Our Team

People & Planet

Contact Us

You’ll find us here
Unit 4, 156 Bermondsey Street, London SE1 3TQ

hello@wearecollider.com

+44 (0)800 099 6077

Download our MARVELS® White Paper

Download our Arq STAGE White Paper